Resume
Adam Stanecki AI Strategist.
Marketing and operations leader with nearly thirty years across global consulting, enterprise and agency.
I now work as an independent AI strategist, helping organisations decide where AI belongs and where it doesn't.
Available for fractional senior, embedded or project based work with teams and agencies.
Background
- Works independently as an AI strategist, advising organisations on where AI and automation belong in their operations, and where they do not
- Built and deployed AI-driven automation end to end, solo: orchestration, API integration, hosting. Not a slide deck about someone else's build
- Career spans global consulting, agency and founder led business ownership, and martech leadership across IT, marketing and operations
- Built and scaled marketing functions for businesses across varied industries
- Comfortable working directly with founders in lean teams, managing agency relationships, and in remote situations
- Known for making disciplined decisions about what to build, delay, or ignore entirely
- Focused on commercial outcomes over marketing and operational activity, and on what a change is worth before it is made
Experience
- Founder / PrincipalSeidō Studio
- Digital Marketing Manager (Contract)Belmo Group
- Digital Marketing Lead (Contract)Heart-Led Support
- Marketing ManagerProperty Mastermind
- Digital Marketing Specialist (Founder)Touchstone Digital
- Website Developer (Contract)Infinite Networks
- Business Coach (Founder)Fill Your Gym
- Business Coach (Founder)The Virtuosity Project
- Marketing Manager (Founder)CrossFit Victoria
- Software DeveloperJD Edwards ERP
- Technical Specialist / ConsultantWorldgroup Consulting
- Analyst / ProgrammerSPL WorldGroup
- Analyst / ProgrammerIBM Global Services
Skills
- AI strategy: where AI belongs in a business, and where it does not
- AI and automation opportunity assessment, sized in money rather than adjectives
- Workflow mapping and process redesign ahead of any automation
- AI and martech tool evaluation: build, buy, or leave alone
- Automation design and API integration across business systems
- Prompt design and AI assisted content, reporting and research workflows
- Data readiness: what has to be true before AI is worth applying
- AI governance, risk and adoption planning
- Marketing strategy, brand and positioning
- Martech stack assessment, implementation and integration
- CRM, marketing automation and data integrity
- Campaign development and delivery: email, social, paid, organic
- Website and landing page design and development
- Analytics, tracking and performance reporting (GTM / GA4)
- Conversion optimisation
- Business process improvement and vendor negotiation
- Marketing budget planning and allocation
- Stakeholder collaboration, advisory and AI assisted workflow design
Capabilities
- Diagnosing where friction sits across technology, process and decision making
- Telling the difference between AI that will earn its keep and AI that is a good demo
- Explaining technical trade-offs to non-technical decision makers without dumbing them down
- Sequencing change so the people doing the work stay with it
- Operating with incomplete information and owning the outcome
- Translating business requirements into working systems
- Working calmly under pressure, direct without being abrasive
- Building and running businesses end to end, not just advising from outside them
Let's talk.
Looking for fractional martech and AI leadership, or weighing up an AI decision? Get in touch.